1973 Heuer Autavia 1163 'Viceroy' MH-Bezel Auto Cal. 11 42.5mm

Here we have a 1973 Heuer Autavia 1163 'Viceroy' MH-Bezel Auto Cal. 11, this was a promotional watch with Viceroy which was an American cigarette brand owned by the Brown & Williamson Tobacco Corporation since 1936; today, they are part of Reynolds American, a joint venture between BAT and R.J. Reynolds Tobacco Company. You could buy the watch for $88.00, discounted from the usual $200.00, plus a cigarette packet top. A 42.5mm “C” shaped stainless steel case curves over your wrist with stubby flat-ended lugs, its bevel-edged flanks lead to a lug-to-lug length of 47.5mm and a case thickness of 15mm, giving the watch an impressive wrist presence. Down the right side, we have the short chronograph pushers with deep knurling, and on the left side, in the centre, a signed crown sitting slightly recessed into the case. A knurled rotating stainless steel bezel has a rare black insert with silver MH - 60-minute and smaller 12-hour scale holding a domed crystal above a black bicompax reversed panda dial, a precisely executed minute track with red accents surrounds applied baton indexes tipped with Tritium marking the hours, at 3 o’clock a white 30-minute register and at 6 o’clock a framed date window and finally at 9 o’clock a white 12-hour register, slender sword hands tipped in red are complemented by a red tapered chronograph hand, at noon we have the ‘Autavia HEUER’ motif and at 6 o’clock ‘Automatic Chronograph’ complete this vintage bicompax chronograph sports watch. On the reverse, a screw-down case back, inside an automatic Heuer Cal. 11, 17 jewels, beating at 19,800 beats per hour, this early automatic chronograph was released in 1969. It was jointly developed with the help of Breitling, Hamilton-Buren and Dubois-Depraz in March 1969; the lever chronograph module is assembled on the backside of the base movement. It comes paired with a well-suited 20mm leather strap and pin buckle.

This watch is sold with a Tag Heuer service case but no original papers. The watch comes paired with a well-suited 20mm leather strap and pin buckle. The watch is from Circa. 1971 and is sold in worn condition, but overall fair condition considering its age, age and wear can be seen from the photographs. The watch comes with our 12-Months NON-Waterproof Warranty.

Someone needs to snap this up before I take a long and hard look at my collection to fit this into it. This is the legendary Heuer Autavia 'Viceroy' from 1973 with the 'MN' bezel, the perfect combination for me. The dial has some age and patina, all part of its charm and usage over 52+ years, and yet the case still remains sharp and crisp. I would not hesitate to add this fantastic example to your collection today, especially at this price; they are getting harder and harder to find!

Reference : 1163V
Movement : Automatic Heuer Cal. 11
Age : Circa. 1973
Year : 1973
Case Size : 42.5mm
Case Thickness : 10.5mm
Lug to Lug : 44.5mm
Lugs : 20mm
Condition : Pre-Owned
Box and Papers : None
Case Material : Stainless Steel
Warranty : 12 Months NON-Waterproof Warranty
The wrist model's wrist size is 7inch

Edouard Heuer founded The Heuer Watch Company in 1860 in St. Imier, Switzerland. Edouard invented the oscillating pinion, which is still used in today's chronographs. In 1963, Jack Heuer designed the Carrera. With the assistance of Willy Breitling, they shared the development costs for the Calibre 11 in 1969, the first self-winding chronograph. Heuer was purchased by the TAG Group in 1985, changing their name to TAG Heuer. Later, TAG Heuer was bought by Louis Vuitton Moet Hennessy (LVMH).