1943 Longines Art-Deco Gold Filled Manually Wound 25x37mm
Ref: 7552267
Specification
Lugs : 19mm
Condition : Pre-Owned
Box & Papers : None
Case Material : 10K Gold Filled
Warranty : 12-Months NON-Waterproof Warranty
Points of Mention
This watch is sold “Watch Only” and, therefore, comes without its Longines original box or paperwork. It is paired with a well-suited 19mm aftermarket leather strap and a gold-plated pin buckle. The watch is from Circa 1943 and is in worn, vintage condition and showing signs of age and wear, the dial appears to be an early refinished dial and has developed its own patina, as you can see from the photographs. The watch comes with our 12-Months NON-Waterproof Warranty.
For more photos see here - https://drive.google.com/drive/folders/1x2rxaT3hKKMqLQWcgMDNr_efkOKYVsXV?usp=drive_link
4K YouTube video, skip to 30:48 - https://youtu.be/g8ab83BOcTs
The Watch
Here, we have a 1943 Longines Art-Deco Gold Filled Manually Wound with a 25mm 10K Gold-filled sculpted square case. Elegant tapered lugs subtly curve over your wrist, the geometric-shaped flanks lead to a lug-to-lug length of 37mm and a case thickness of 10mm, which ensures a comfortable fit and reminds us of the Art Deco form and architecture of that time. On the right side is a slim coin-edge push/pull crown. The prominent box-shaped crystal sits above an even patina white dial, an outer minute track surrounds attractive radiating Art Deco numerals and slim baton indices marking the hours. Gold stick hands sit majestically in the centre above a square sub-dial, and at 12 o’clock, the Longines motif completes this cosmopolitan vintage timepiece. On the reverse, a 10k Gold-filled snap-off case back, inside a manually wound Longines Cal. 10L, 17 jewel movement. The watch comes paired with a well-suited 19mm aftermarket leather strap and a gold-plated pin buckle.
Personal Note
Art-Deco and Longines go hand in hand and this model from 1943 is the perfect example of that. Featuring a wonderfully shaped gold-filled 25x37mm case that fits the wrist beautifully, especially if, like me, you are a fan of smaller watches. I would not hesitate to add this watch to your collection today, the fact that an 80+ year-old watch can be had for well under £500 from a brand like Longines blows my mind!
The Brand
Longines was founded in 1832 by Auguste Agassiz and is considered to be the oldest registered watch brand. The Longines factory was opened in 1867 in Saint-Imier, Switzerland. From this date, the name Longines was present on their dials, and the winged hourglass was engraved on their movements. After visiting the Universal Exhibition of 1876 in the United States, Longines became pioneers in mechanised production. In 1880, the brand name was filed with the Federal Office of Intellectual Property; later, their logo was registered in 1889. Their first wristwatch, which had a single pusher, the calibre 13.33z, was introduced in 1913. They became the official supplier of the International Aeronautical Federation in 1919. Lindbergh, the aviator and adventurer, worked with Longines to create the Hour Angle watch in 1927. Their first self-winding calibre 22A was produced in 1945. With continued innovation and technical achievements, Longines became the official timekeeper for Formula One in 1983 for ten years. In 2009, they became the official timekeeper for the French Open at Roland Garros. Purchased in 1971 by ‘Ebauches SA’, Swiss watchmakers SSIH owned Omega, Tissot, and Lemania, and ASUAG owned Certina, Endura, Eterna, Hamilton, Longines, Mido, and Rado. They were merged in 1983 to become the Swatch Group in 1998.