Fritz Schluep set up his watch company with just three employees, under the name Felco in 1919 which was later changed to Felca AG. Based in Grenchen, Switzerland. He quickly established sales in Germany, America and Japan, expanding his workforce to 15 in just one year. Felca was awarded an order for 30,000 watches by the US Army, before the end of the second world war. In 1950 they founded Titoni for the Middle East and Asian markets. During the 1960s after the death of Fritz the company was renamed Felca & Titoni Uhren AG. It is one of the few Swiss watch companies that have remained an independent family-oriented company.
Our early Felco has a 22mm rectangular “Tank” chromium case. Its stepped sides gently curve towards the fixed dog leg lugs. A lug to lug length of 43mm will ensure a comfortable fit on your wrist. Polished and brushed surfaces with crisp transition lines. A domed crystal sits above a rich salmon dial. The gilt minute track is clearly printed. Arabic numeral indexes are filled with Radium luminescence. At 6 o’clock a recessed sub-seconds register. Elegant syringe hands have Radium luminescent infill. Capturing the essence of the 1930s and the Art Deco period. On the reverse a slightly curved snap-on case back. Inside a Manually Wound 15 Jewel movement. Fitted on a 14mm open-ended leather strap.
Points of Mention
This watch is sold as "Watch Only" and therefore comes with no original box or original papers. The watch comes paired with a brown 14mm open-ended strap to fit the fixed spring bars. The watch is from Circa. 1930s and is in worn, vintage condition as you can see from the photos. The watch comes with our 12-Months NON-Waterproof Warranty, but please be aware this is from the 1930s and therefore modern accuracy cannot be guaranteed.
The salmon dial of this Felco is why I had to have it, then you see the case with the beautiful lugs and the overall size, for a 1930s watch this really does feel more modern and wear incredibly on the wrist. Plus, with Tank watches getting more and more popular, these styles and conditions are going to get harder to find, especially in this condition.
Movement : Maually Wound 15 Jewel Rectangular
Age : 1931/1940
Specific Age : Circa. 1930s
Case Size : 22mm
Case Thickness : 10mm
Lug to Lug : 43mm
Lugs : 15mm
Condition : Pre-Owned
Box & Papers : None
Case Material : Chrome
Service History : 12-Months NON-Waterproof Warranty