Brand Directory: Massena LAB

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Massena LAB is a collaborative and creative studio that specializes in designing and developing unique and original timepieces tailored for contemporary watch collectors. The company was founded in 2018 by William Massena, a veteran in the watch industry. Since then, Massena LAB has become well-known for producing highly sought-after limited-edition watches and clocks in collaboration with makers such as Habring², UNIMATIC, and MB&F. Additionally, the company has started to create a small selection of watches under its own brand name. With exceptional attention to detail and a focus on strategic collaborations, every Massena LAB timepiece is truly special and highly collectable.