2024 Studio Underd0g Watermel0n 38.5mm
Ref: Watermel0n
Specification
Lugs : 20mm
Condition : Pre-Owned
Box & Papers : Box & Papers
Case Material : Stainless Steel
Warranty : 12-Months NON-Waterproof Warranty
Points of Mention
This watch is sold with its original Studio Underd0g box, travel pouch and paperwork. It comes paired with its original 20mm Strap Tailor leather strap and signed pin buckle. The watch is from Circa. 2024 and is in lightly worn condition, as you can see from the photos. It comes with our 12-Months NON-Waterproof Warranty.
For more photos see here - https://drive.google.com/drive/folders/1Q9hJtHDcpOKnUk6040w0sfWPzZXfpgVH?usp=drive_link
4K YouTube video, skip to 20:45 - https://youtu.be/VzcyolJp4uQ
The Watch
Here we have a 2024 Studio Underd0g Watermel0n, which is now assembled in Great Britain with a 38.5mm brushed stainless steel case. The elegant tapered curved lugs have a lug-to-lug length of 44.5mm and a case thickness of 13.5mm, giving the watch an impressive wrist presence. We have the signed crown and the polished chronograph pushers on the right side. The bevel-edged stepped polished smooth bezel holds a double-domed sapphire crystal above the striking characteristic colourful dial. Made up of 2 layers: a satin sandblasted base layer and a coarse-textured soft pink centre layer that graduates from a pale pink in the centre to a darker pink outer edge. An outer Tachymetre is precisely printed against the pale green-coloured layer. The hour indexes are an attractive black melon seed shape; at 3 o’clock, a large 30-minute register made up of varied hues of green-coloured segments and a pale green-tipped hand; at 9 o’clock, the small second register in pink with a concentric circular pattern. The slender sword hands are filled with Super-LumiNova, complemented by a green-tipped chronograph hand. Text is precisely applied with the bold Studio Underd0g motif sitting proudly off-centre. The combination of colour and textures makes this Bi-Compax a pleasure to wear. On the reverse is a screw-down exhibition sapphire crystal case back, inside a manually wound Seagull ST-1901 is a true workhorse of a movement that uses the technical drawings of the Swiss Venus calibre 175 but is made in China. Its simplicity in decoration adds interest both front and back to this watch. The watch comes fitted on its original 20mm Strap Tailor leather strap and signed pin buckle and comes with its Studio Underd0g presentation box and papers.
Personal Note
As the owner of a few Studio Underd0gs, I can say they are fantastic and fun watches for the money and truly bring a smile to your face when you wear them. It is great to see the brand doing so well, and it is a testament to the fact that this industry can be so serious at times, but there is room for fun and to remind ourselves we don't have to take ourselves so seriously. I would snap this up today if you are after one!
The Brand
Richard Benc, the founder of Studio Underd0g, studied product design at the University of Nottingham. He then began working in the watch industry for over five years, where he worked on many designs. The concept of the brand, Studio Underd0g, was founded in March 2020 whilst the UK was still under lockdown due to COVID-19. A funky design and colour combination was the way to go. The brand was officially launched in March 2021. The brand name came about as he saw himself as a small fish in a large sea with much bigger ideas and aspirations. He replaced the small “o” in Underdog with a “0”, which is now part of their brand identity. Inspired, he created a fun and playful watch, using colour, texture and design cues to create a design that stands out from the crowd. Releasing three series of watches as well as some special additions, each with its own unique design. 01 Series is a selection of two pusher chronographs with quirky colourful dials, 02 Series is a selection of colourful lumed dial, field style watches, and 03 Series is monopusher chronographs. The special additions include collaborations with brands like Moser & Cie and Fears, partnerships with perpètuel Gallery Dubai and Andrew McUtchen, and multiple models and unique pieces sold with proceeds going to multiple charity organisations. These watches are assembled in the UK and, working together with British companies, The Strap Tailor and Horologium, and Studio Underd0gs, are assembled in the UK.